AI Insights · Timothy · March 2024
Top 5 Social Apps Performance in Ghana Q1 2024
Explore the performance metrics for the top 5 social apps in Ghana during the first quarter of 2024, including weekly downloads, revenue, and active users.
In the first quarter of 2024, social apps in Ghana displayed notable trends in downloads, revenue, and active user engagement. Here's a closer look at the performance of the top 5 social apps on a unified platform in Ghana.
TikTok Lite - Save Data from TikTok Pte. Ltd. showed a consistent increase in weekly revenue, peaking at about $6.1K at the end of January. The app's weekly downloads remained robust, starting at 123K and reaching up to 151K by the end of March. Weekly active users hovered around 4.5M throughout the quarter.
Facebook Lite by Meta Platforms, Inc. experienced steady weekly revenue, with figures fluctuating between $334 and $473. Downloads saw significant growth, starting at 74K in early January and surging to 143K by the end of March. Weekly active users remained consistently high, averaging around 8.4M.
Instagram maintained stable weekly revenue, peaking at $1.1K in mid-March. Downloads varied, with a notable increase to 49K in the final week of March. Active users for Instagram remained steady, averaging around 3.6M throughout the quarter.
Status Saver: Video Downloader from BlueLine. Tech had modest weekly revenue, fluctuating between $56 and $85. Downloads saw a sharp decline from 21K in January to around 3.6K by the end of March. Active users also decreased from approximately 98K in early February to 52K by the end of the quarter.
Status Saver - Video Saver by Save Status, Video & Image Downloader showed no revenue data. Downloads started at 21K and fell to 5.7K by the end of March. Active users saw a slight decline from 294K in early January to around 247K in late March.
Overall, these insights highlight the diverse performance trends of the top social apps in Ghana for Q1 2024. For more detailed insights and data, visit Sensor Tower.
